Sunday, October 31, 2010
Wednesday, October 27, 2010
Tuesday, October 26, 2010
Monday, October 25, 2010
7 Powerful and Amazingly Motivational Quotes from Zig Ziglar - by Dumb Little Man
- You can have everything in life that you want if you will just help enough other people get what they want.
- The greatest good we can do for others is not just to share our riches with them, but to reveal theirs.
- Your attitude, not your aptitude, will determine your altitude.
- Every choice you make has an end result.
- If you learn from defeat, you haven't really lost.
- If you wait until all the lights are "green" before you leave home, you'll never get started on your trip to the top.
- Sometimes adversity is what you need to face in order to become successful.
EVERYBODY PANIC! -> Firesheep Lets You Hack Twitter, Facebook Accounts Easily
Developer Eric Butler has exposed the soft underbelly of the web with his new Firefox extension, Firesheep
, which will let you essentially eavesdrop on any open Wi-Fi network and capture users’ cookies.
As Butler explains in his post, “As soon as anyone on the network visits an insecure website known to Firesheep, their name and photo will be displayed” in the window. All you have to do is double click on their name and open sesame, you will be able to log into that user’s site with their credentials.
One word: wow.
It’s not hard to comprehend the far-reaching ramifications of this tool. Anytime you’re using an open Wi-Fi connection, anyone can swiftly access some of your most private, personal information and correspondence (i.e. direct messages, Facebook mail/chat)— at the click of a button. And you will have no idea.
via techcrunch.com
Sunday, October 24, 2010
Saturday, October 23, 2010
Citibank First to Test Revolutionary Credit Card System, Card 2.0
Next month, Citibank will begin testing Card 2.0, a groundbreaking new credit and debit card device that securely links multiple accounts.
These futuristic cards stole the show at the DEMO startup conference last month in Silicon Valley. The cards have embedded buttons and graphic displays, yet they’re as thin and flexible as a normal credit card.
Citi’s version of the card will allow users to select between two buttons on the card at the register. One button will let the user pay with reward points; the other button lets them pay with credit. Cardholders can pay with rewards points anywhere their Citi credit card is accepted.
The cards will be called 2G (as in “second generation,” a naming convention similar to that of other mobile gadgets); each one will contain a chip and a battery with about four years of life.
Citi’s employees have been testing 2G cards since May, according to reports, and the bank plans to roll the cards out to its customer base in mid- to late 2011. Some cardholders will be selected to start using 2G cards now.
Citi’s Dividend Platinum Select MasterCard and its PremierPass Elite are both rewards-focused cards; they’ll be the first to be offered as 2G cards.
Jeff Mullen is CEO of Dynamics, Inc., the company behind the cards. He told The New York Times that Citi’s 2G cards were mere baby steps, saying, “We are just scratching the surface with what these cards can do with these initial products… We are trying to be the innovation arm of an industry that has never had one.”
Here’s a demonstration of how some other Card 2.0 products work:
via mashable.com
Friday, October 22, 2010
Thursday, October 21, 2010
Facebook Marketing – Twitter Marketing – Everything About Social Media From Eloqua
According to professors Peter Kollock and Marc Smith motivations for contributing to online communities do not rely on altruistic behavior on the part of the contributor they depend on these four pillars (Wikipedia articles: Virtual community, Egoboo and Sense of community).
Anticipated Reciprocity. A person is motivated to contribute valuable information to the group in the expectation that one will receive useful help and information in return.
Increased Recognition. Recognition is important to online contributors. Individuals generally want recognition for their contributions.
Sense of efficacy. Individuals may contribute valuable information because the act results in a sense that they have had some effect on this environment.
Communion. People are fairly social beings and it motivates many people to receive direct responses to their contributions.
Subaru Fight Mediocrity | The Inspiration Room
Subaru is running “Fight Mediocrity“, a tongue-in-cheek integrated advertising campaign ridiculing the beige conformity found in the car industry of today, highlighting in contrast the customizable nature of the not-so-mediocre 2011 Subaru Legacy. The campaign includes a microsite for the super bland automaker Mediocrity, promoting a new line of vanilla vehicles, customizable with medium crumb or stale biscuit (exterior), brown gravel and chimney soot (interior). The Mediocrity campaign includes a mediocrity quiz, mediocrity quiz, game, merchandise and downloads, as well as presence on Facebook, YouTube, Flickr and Twitter.
Tuesday, October 19, 2010
Monday, October 18, 2010
Ads Drive the Most “Likes” for Brands on Facebook [STUDY]
Driving recommendations from friends and influencers might be the goal of many marketing campaigns, but when it comes to simply generating “likes” on Facebook, a recently published study shows that ads and direct outreach convert best.
According to a study of more than 1,600 people ages 18 to 60 by DDB Worldwide and Opinionway Research, 75% of those who liked a brand on Facebook did so because of an ad or another form of direct outreach. Invitations from friends was the impetus for 59% of likes, while personal research accounted for just 49% of them.
That’s not to say that invitations from friends are any less important. As eMarketer notes, “Many of those invitations are likely a secondary form of brand outreach as well, as marketers encourage current followers to become brand advocates on their behalf.”
The study also looked at reasons why people unsubscribe from a brand’s updates – something that 36% of those that liked a brand had done. Top reasons cited include losing interest in the brand, frequency (or lack thereof) of updates and uninteresting content.
via mashable.com
Friday, October 8, 2010
Esquire for the iPad: Not Just Another Magazine Under Glass
“The thing that makes a magazine special is that it takes words and images and design and it combines them to make something that is beautiful,” Granger stated. “We missed that opportunity with the web; it rapidly spun out of control and became so templated that it became hard to make beautiful.”
At first, Granger was afraid magazine apps would prove similarly disappointing. “I found early Conde Nast apps for the iPhone and iPad, which were little more than pictures of the magazine with an ugly scroll bar, a betrayal of everything magazines represent: to create something beautiful. With the iPad and Scrollmotion, we were able to mimic some of the magic of the magazine,” Granger said.
Still, he maintains, “No medium will ever be as satisfying as print.”
Video Demo
Mashable’s Christina Warren previews the Esquire app with Josh Koppel, chief creative officer of Scrollmotion.
via mashable.com
Thursday, October 7, 2010
Wednesday, October 6, 2010
Google Goggles now available on iPhone in Google Mobile App
Google Goggles on Android: it lets you search by taking pictures. Today, we’re excited to announce that Goggles is now a feature of Google Mobile App for iPhone. Google Mobile App already lets you speak your queries, and it can also use your phone’s location to give you more relevant search results.
In the new version of Google Mobile App just tap on the camera button to search using Goggles. Goggles will analyze the image and highlight the objects it recognizes -- just click on them to find out more. You can see how this works in this short video:Computer vision is a hard problem and Google Goggles is still a Labs product. It works well for things such as landmarks, logos and the covers of books, DVDs and games. However, it doesn’t yet work for some things you might want to try like animals, plants or food.
Google Mobile App with Google Goggles is now available in the Apple App Store. Just search for “Google Mobile App” and download the latest version - it’s free. It will gradually be appearing in all App Stores around the world starting from today.
Subscribe to:
Posts (Atom)